This was originally published on LinkedIn on March 30, 2017.
I started writing this on my flight back east from Adobe Summit. I was listening to Bob Dylan’s Rare and Unreleased Collection. It’s Wednesday today and it’s time to post this.
This was originally published on LinkedIn on March 29, 2017.
In my pre-conference, Outsider’s Guide to Adobe Summit, I mentioned a few things to do to get outta the Venetian and Palazzo. Did ya’ll get out?
If you did, then awesome! And if you didn’t there’s always next year, right?
So here are a few of my favorite excursions from this year…
This was originally published on LinkedIn on March 15, 2017.
We’re less than a week and counting down to the official start to this year’s Adobe Summit. I haven’t been to the Vegas version, but I really enjoyed the SLC experiences over the years – from the beautiful mountain views from the rooms at Grand America – to dive karaoke bars – to that little coffee roaster across from the parking lot at Little America – to the bakery that makes those special French pastries called Kouign-amann.
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Our last post about Adobe processing rules introduced you to some basic concepts, such as how data is handled and how context data variables compare to regular props and eVars. Here, we’ll share some best practices that we discovered after writing several hundred (yes, hundred) rules. While there are multiple ways to write rules and achieve the same results, there are some exercises that you should always follow to ensure your rules are comprehensive and accurate. Continue reading >